biophilia and immersive artifice to visualise a new type of environment
Studio Jenny Jones | Full Circle | Mission Gallery
Pop- Up Display Concept
Client | Full Circle
Program | Concept Merchandising Pop Up
We were briefed to design a conceptual merchandise unit for Full Circle to be displayed in Mission Gallery, London.
By taking a generic retail gondola type volume ( 2m x 1.4m x 1m) and removing tubular sections ( reference full circle!! ) the resultant form was then unfolded to create a cutting pattern ( like clothes!). Using Macrolon ( because of it's bending properties) sheet material the CNC cut pattern was ( because of it's bending properties) then erected and fastened with cable ties. A conceptual dressing area was laminated with two way mirror and the piece was filled with dry ice; literally smoke and mirrors!